You have probably noticed on your local high street, the number of discount stores that has been rising steadily over the last 5 years. Big names on the high street are stuggling to compete. Are discounters taking over the 'Big 4' supermarkets?
Listen to Matthew Hopkinson discuss, the growth in competition the main stream supermarkets have seen over the last 5 years and thus loss of market share as the discounters have opened up around them, on BBC You&Yours Radio 4:
- How fast is the growth of discounters compared to the growth of supermarkets.
- How the increase in store density ('people to store' ratio) affects supermarkets and discounters.
- How challenging it is for new entrants in this incredibly tight market to succeed.